The Tools of Post-Production Magic: Hollywood’s Software Arsenal
In the world of filmmaking, post-production is where the true magic happens. It’s where raw footage is transformed into a masterpiece that captivates audiences. ...
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YouTube – The Overlooked Search Engine
When it comes to online search engines, Google undoubtedly reigns supreme. However, for video content, YouTube is a powerful and often overlooked search engine. ...
ACTION – Careers in Video Production
In the rapidly shifting of the defence industry ilandscape, where innovation and technology reign supreme, the importance of communication cannot be overstated....
Terminator’s Skynet vs. Real-Life AI: Bridging Fiction and Reality
The iconic movie “Terminator” and its portrayal of a future dominated by artificial intelligence (AI) in the form of Skynet has captivated audiences for decades. While the film presents a dystopian vision of AI taking over the world, the reality of AI as it stands...
A Visual Revolution: The Greatest Advances in Video Camera Technology
In the world of filmmaking and video production, advancements in video camera technology have revolutionised the way stories are told, captured, and shared....
Defence Industry Tech On Film : The Key Role of Video in Demonstrating Cutting-Edge Defence Technology
In the rapidly shifting defence industry landscape, where innovation and technology reign supreme, the importance of communication cannot be overstated....
12 Uncomfortable Truths of Video Marketing: What You Need to Know
Video marketing has emerged as a dynamic and engaging strategy in the digital era. However, amid the allure of its benefits, there are uncomfortable truths that marketers must confront....
From Local to Global: Unleashing the Power of Video for Brand Expansion
In the digital age, geographical boundaries are no longer insurmountable obstacles for brand expansion....
The Power of Moving Images: Unveiling the Captivating Nature of Visual Engagement
Among the vast array of visual forms, moving images, such as film and video, stand out as an exceptionally potent means of captivating audiences....
Governmental Storytelling: Crafting Compelling Narratives for Government Advocacy Videos
Video has emerged as a powerful medium to convey messages, advocate for change, and connect with audiences on a profound level. When it comes to government advocacy, the ability to create impactful narratives and storylines is crucial....
10 Top Reasons Why Video May Not Be Working for You
In this article, we'll delve into the top reasons why video may not be working for you and provide insights on how to course-correct for success....
The Timeless Power of Storytelling: Elevating Business, Brand, and Government Messaging
In the vast ocean of modern content consumption, the power of storytelling stands tall as a beacon of engagement and connection....
How AI is Revolutionising Video Production
Like most things in our world, video production is experiencing a seismic transformation, catalysed by the rising force of artificial intelligence ( AI). ...
Make it Great: Why High-Quality Video Elevates Brand Perception
Brand perception has been the cornerstone of success. It’s not merely about what a brand offers; it’s about how the brand is perceived by its audience....
A Comprehensive Guide to Enhancing Video Production Quality
In the captivating universe of video production quality is paramount. ...
8 Powerful Video Marketing Strategies
In the dynamic landscape of modern marketing video production...
Why Audience is Everything: The Only Thing That Matters In Video Production
In video production, where technical prowess and creative flair often steal the spotlight...
WINNING TENDERS – WHY MARKETING MATTERS
“Risk is in the DNA of everything defence related”- Justin O’Brien...
VIDEO DISTRIBUTION | 7 ESSENTIAL STEPS TO SUCCESSFUL VIDEO PRODUCTION
In this seven-part blog series we’ve detailed the steps required for successful video production and how it works to maximise your marketing opportunities....
FINISHING AND DELIVERY | 7 ESSENTIAL STEPS TO SUCCESSFUL VIDEO PRODUCTION
Our seven-part blog series detailing the essential steps to help nail your video content marketing is nearing the end....
EDITING AND ANIMATION | 7 ESSENTIAL STEPS TO SUCCESSFUL ADELAIDE VIDEO PRODUCTION
In previous posts of our seven-part blog series, which details the essential steps to help ace your video content marketing, we have so far covered strategy, scripting, pre-production, production and finishing & delivery....
PRODUCTION | 7 ESSENTIAL STEPS TO SUCCESSFUL VIDEO PRODUCTION ADELAIDE
So here we are, it’s Production Day...
PRE-PRODUCTION | 7 ESSENTIAL STEPS TO SUCCESSFUL VIDEO PRODUCTION
Roll up, roll up, rolling! Before the exciting step of ‘Lights, camera, and action’ of video production, there’s people, places and things....
SCRIPTING | 7 ESSENTIAL STEPS TO SUCCESSFUL ADELAIDE VIDEO PRODUCTION
In the previous post in this video production blog series, we uncovered Strategy: the crucial set-up for successful video production....
STRATEGY | 7 ESSENTIAL STEPS TO SUCCESSFUL ADELAIDE VIDEO PRODUCTION
There’s no denying that video is an essential aspect of content marketing in the 2020s. ...
7 STEPS FOR SUCCESSFUL ADELAIDE VIDEO PRODUCTION | SERIES
INTRO | 7 ESSENTIAL STEPS TO SUCCESSFUL VIDEO PRODUCTION...
AR-VR | IS THIS THE FUTURE OF MARKETING?
Virtual reality has been steadily gaining momentum over the past few years. ...
AUTHENTICITY: HOTTEST VIDEO CONTENT TRENDS IN 2021
Creating authentic content for your brand and being transparent in your actions is an incredibly powerful way to build a loyal following....
POWERFUL 30 SECOND DIABETES SA COMMERCIAL
South Australian advertising and digital agency Bigwig approached Adelaide Film Works with the idea to film an eyeball up close for a Diabetes SA commercial, in part highlighting the correlation between the disease and its damaging impact on vision....
WATER WISDOM | FIVE PART SERIES FOR SA WATER
Water Wisdom is a five-part series created by Adelaide Film Works and broadcast on the ABC, examining how South Australia’s Indigenous communities manage their water resources....
A HIGH-QUALITY VIDEO FOR A HIGH-QUALITY BRAND; HAIGH’S CHOCOLATES
Long regarded as one of South Australia’s most treasured and successful brands, Haigh’s Chocolates engaged the services of video production company Adelaide Film Works to give audiences a behind the scenes look at its processes....
3 MINUTE UMS CASE STUDY | VIDEO CAMPAIGN
PROMOTIONAL VIDEO FOR NEW DRIVER SIMULATOR HELPS CRACK US MARKET | CASE STUDY...